Building on the success of the ever-popular Timberland PRO® Endurance and TiTAN® collections, Timberland PRO is pleased to announce a new addition to its innovative workboot offerings. The new Timberland PRO® Helix collection consists of rugged 6” boots that provide workers with the best of both worlds – lightweight materials combined with Timberland PRO‘s exclusive Anti-Fatigue Technology to absorb shock and help increase energy, supporting those who work long hours on their feet.
New Timberland PRO® Helix footwear includes the following features to help workers focus on their job and not their feet:
- Timberland PRO exclusive Anti-Fatigue Technology features molded, inverted cones that support, collapse and return in key pressure zones, providing higher energy return and resulting in all day standing comfort and support
- Flexible, soft durable leathers
- Mesh lining with Agion® microbial treatment for odor control
- Active heel lock secures the heel for optimal fit
- TiTAN® alloy or composite safety toe provides lightweight protection and roomy fit
- Some styles feature a waterproof membrane to keep feet dry
- Slip-resistant outsole boasts aggressive lugs that maximize contact for enhanced traction
The Timberland PRO® Helix series will be supported this fall by the “Stay On Your Feet” campaign, (www.stayonyourfeet.com), now in its third year. The campaign will include a TV commercial slated to run October through December during the NHL regular season and on 35 local cable markets including the Discovery Channel, TLC, and ESPN. Timberland PRO will also support these efforts through digital advertising on ESPN, Popular Mechanics, and Contractortalk.com, billboard advertising, and Timberland PRO’s stayonyourfeet.com website, which educates visitors on the Timberland PRO® Helix series, allowing them to search for sector-specific jobs in their areas and participate in a contest to enter to win boots.




2 comments:
My husband works construction-I think these would be great for him!
Jennifer Marie
I like these.
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