The Step2 Company Launches "Big Imaginations Are Cooking Contest"

They are making their lists and checking them twice – and Step2 is trying to find out who’s been…doing their best unstructured playtime?? That’s right. It’s not about who’s been naughty or nice this year – it’s about showcasing and rewarding families that are being creative and teaching their children to use their imaginations.

The Step2 Company is proud to kick off the “Big Imaginations Are Cooking” contest to inspire children (and parents!) to laugh, play and learn through the holidays.  With a chance to win a brand new Step2 play kitchen and $5,000 in prize money, families can ring in the holidays a little bit earlier this year by celebrating their love of creative play. Because you’re never too old to have fun!


Today through November 20, 2011, families can enter the “Big Imaginations Are Cooking” contest by submitting an essay (150 words or less) to tells a story about their kids playing in an imaginative, unstructured way. To demonstrate and inspire contestants, the site also showcases the full line of Step2 play kitchens plus four videos from top mommy bloggers across the country showcasing their belief in the importance of imaginative and creative play for their own children.

After the essays are received, ten finalists will be chosen to receive a Step2 play kitchen of their choice and a video camera to showcase their kids in action. It’s then up to Step2’s Facebook fans to vote for their favorite video between December 12 and January 8 to determine the winner, who will receive the $5,000 grand prize.

1 Comment

  1. Laura Lane
    November 3, 2012 / 6:02 pm

    These are great for preschoolers.

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